Clear thinking and practical support for complex strategic work.

ECD helps senior leaders and organisations turn complex commercial, organisational and communication challenges into clear strategy, sharper narratives and practical execution.

Simply the best at what she does. Very few people can combine operations, strategy, marketing, and deliver this to clients, but Elizabeth is able to do this again and again.

Mark Ritson

Virtual Marketing Professor

The work we do

"Important work often breaks down in the space between strategy and execution, or between expertise and communication.
I help leaders close those gaps."

Working with senior leaders, ECD helps clarify choices, sharpen narratives, pressure-test plans and build the operating discipline required to move from intent to action.

The core work is consulting: senior, selective and hands-on strategy support for organisations navigating complex commercial, organisational or communication challenges.

Where the work needs to be communicated, taught or scaled, ECD brings an additional production capability — helping experts and organisations turn deep knowledge into structured, engaging and commercially useful content.

The result is strategy that can be executed, communication with strategic intent, and content shaped by someone who understands the boardroom, the brand plan and the audience.

Portrait of Elizabeth sitting on a chair

Areas of Expertise

Strategy and go-to-market

Market assessment, brand planning, segmentation, targeting, positioning, launch planning and growth strategy.

Insights and analytics

Market sizing, qualitative and quantitative research, customer and account tracking, performance diagnosis and insight generation.

Commercial model and capability

Commercial model design, capability frameworks, competency models, organisational effectiveness and sales and marketing excellence.

Chief-of-staff style support

Hands-on strategic support for leaders who need senior thinking, structured problem-solving and execution momentum without adding unnecessary infrastructure.

Boardroom strategy and facilitation

Board and executive-level strategy: Board presentations, executive workshops, strategic planning sessions, decision papers, stakeholder narratives and facilitation for senior leadership teams.

Popular Services

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For experts and organisations with knowledge worth turning into high-quality content.

Expertise-to-content strategy

Turning deep subject-matter expertise into a clear content proposition, audience structure, learning pathway and commercial logic.

Learning and course architecture

Designing course flow, module structure, scripts, simulations, assessments and the learner experience before production begins.

Production leadership

Guiding production so the final asset is credible, polished, audience-led and strategically useful.

Executive, scientific and stakeholder communication

Creating content that makes complex ideas easier to understand, believe and act on.

Content commercialisation

Helping experts and organisations plan their packaging, distribution, audience development, monetisation and long-term asset value.

About

I'm a strategy consultant based in Sydney, although my career began in New York after completing an MBA.
More than fifteen years later, I still genuinely enjoy helping organisations solve difficult commercial problems.

Founding ECD Consulting in 2016 was a very deliberate decision. The business carries my initials because I never wanted to build a consultancy where success meant stepping away from the work I enjoy most. I like asking the questions, making sense of complexity, building the story and sitting around the table when the important conversations are happening. When you engage ECD Consulting, you're working directly with me.

The projects I enjoy most sit somewhere between strategy, research, organisational dynamics and execution. They usually involve lots of moving parts, competing opinions and a fair amount of ambiguity. My approach is to get close enough to a business that I understand not just the problem we're solving, but everything happening around it. I'll read well beyond the brief, spend time with different parts of the organisation, ask questions that weren't on the agenda and keep pulling on threads until the picture comes into focus.

I'm grateful that many of my clients have trusted me for close to a decade, and some for even longer. That continuity is one of the most rewarding parts of my work. Over time, I come to understand not just the strategy, but the culture, the personalities, the history and the context behind every decision. Over that time, the sectors and challenges have varied, but the objective has stayed the same - helping clients make better decisions.

smiling woman standing in front of reflector screen

Testimonials

Feedback from people we have worked with.

I absolutely loved working with Elizabeth. She is very thoughtful, analytical, and when it comes to Healthcare and Go-To-Market Strategies, an absolute gun.

CEO and Founder

In our work with Elizabeth and ECD Consulting we’ve found them to be not only highly responsive, efficient and reliable, but a valued thought partner that helps build clarity and robustness to our projects and consulting engagements.

Business Development Director,

The Online Research Unit

Liz has an exceptional ability to quickly absorb the critical aspects of any market and can convert that insight into pinpoint market research plans that clearly inform challenging Go to Market decisions.

Business Unit Head,

Digital Health

Liz has the amazing ability to reduce the analytical world into easy to digest, relevant information. Giving meaningful insights and the ability to talk to them like she has been part of the team for many years.

CEO,

Medical Device Company

Businesses we work with

Our work spans healthcare, financial services, education, professional services and expert-led content.

Mini MBA logo
IDEXX logo
PolyNovo Biomaterials Ltd. logo
AbbVie Inc. logo
Baxter logo
Westpac logo
Biogen logo
mylife Diabetescare logo
Deloitte logo
FranklinCovey logo
Takeda logo
Proteomics International icon
Bayer logo
AstraZeneca logo
Abbott logo
Pfizer logo

Collaborators

ECD Consulting works with a trusted network of specialist collaborators where the project requires additional production, facilitation or capability-building expertise.

2Feet Films

Production collaborator for high-quality filmed content.

Helia Partners

Adjacent advisory and capability-building collaborator, focused on high-performing, human-centred cultures using positive psychology.